Last October, Kivi presented a webinar on thank you videos. Today’s guest, Gerard Miller, attended that webinar and sent a sweet email thanking us for the presentation. (He’s really good at thanking people!) He also sent the thank you video his organization, SwimRVA, produced and I asked him to share their creation process with you.…
You should use every event and campaign as a learning experience. Today’s post gives you some ideas what to do after it’s all over. ~Kristina Guest Post by Gary Wohlfeill Your event or campaign is officially over and it was incredible. You hit your donation goals, spread awareness about your mission, recruited new fundraisers, and so…
We’ve tried to get you thinking about your nonprofit annual report back in November, but we know a lot of you are just too focused on year-end giving to think about it. (We’ll convert you one day though!) Now it’s January. Your Nonprofit Annual Report needs to go out. No excuses. OK, so maybe you…
Happy Holidays! It’s that time of year where we show our readers some love with some FREE goodies. With year-end giving in full swing, make sure you are thanking your donors in a way that will keep them giving for years to come. Our free download, 20 Dos and Don’ts for Nonprofit Thank You Letters,…
Last week Angela Crist, CEO of Findlay Hope House, reached out to me and Kivi about a thank you video they created after attending our recent webinar. It was so simple, yet so effective, we had to have her tell you the story! ~Kristina Guest Post by Angela Crist I’ve been keeping my eye on creative thank-you…
Did you see yesterday’s post showing that most nonprofit communicators think their workload is too heavy? Not a surprise, right? We’ve been hearing that for a while now, which is why we started developing short, intensive courses with step-by-step coaching. We call these courses Nonprofit Marketing Accelerators. And our next Accelerator will help you knock…
One of the beautiful things about a short annual report (think 2-4 pager, infographic or video) is that you don’t have to spend nearly as much time creating the thing. But there is a catch . . . You have to spend more time planning it. That’s because it’s a lot harder to create something short, where…
How annoying is it that department stores skip over Thanksgiving and go right to Christmas? As soon as Halloween ends (and sometimes before), you see decorations for sale, toys being stocked, and Christmas music playing…poor Thanksgiving doesn’t stand a chance. I get it. After all, Christmas time is make-or-break for retailers and, boy, are they…
#GivingTuesday is only 47 days away so I thought I would compile a list of blog posts, articles, and other resources out there to help you make it a successful day. Wait? You don’t think #GivingTuesday is worth it? Well you aren’t alone, so let’s start there… Is Giving Tuesday Worth the Bother? by Paula…
I love, love, love, thank you videos. They are relatively easy to produce and so feel-good and effective. They are the perfect way to remind your supporters of the good work you are doing with their help, right before your major year-end campaigns. You can use them in lots of other ways too. If you…
Peer pressure works. Strangers make the smallest gifts. And love ‘em or hate ‘em, matches and prizes drive donations. These are some of the insights offered in the Donation Trends by Channel: 2016 Donor Data Report by online fundraising platform Kimbia and nonprofit marketing agency Strength in Members. The report uses data from 1.2 million…
Joshua Clay We Internet users have a voracious appetite for online video. Video is increasing in nearly every digital channel, from email to web pages to social networks. Done right, it drives clicks and conversions better than text alone. Marketers across the spectrum are planning to increase their use of videos to educate, service, and…
