6 Steps to Starting A Peer-to-Peer Fundraising Campaign

Last month Rob Wu, CEO of CauseVox, shared tips he learned from some successful peer-to-peer fundraising campaigns.  Today, Candace Cody of CauseVox joins us to talk about how to start your own peer-to-peer fundraising campaign. ~Kristina Guest Post by Candace Cody of CauseVox Peer-to-peer fundraising campaigns yield significant benefits: more donations, more awareness, more relationships,…

The 5 Questions Nonprofits Always Ask Me About Fundraising Emails

I love writing email appeals — diving deep into an issue, learning about the inspiring work that nonprofits do, and weaving words that inspire generosity. When I teach others how to write email appeals — through webinars, trainings and consulting work — I get peppered with questions. Some about content, but a lot about mechanics. A good…

Calendar Confusion: Year-End Communications on a Summer Fiscal Year

  How do you handle calendar year-end (November-December) communications when your nonprofit’s fiscal year actually ends June 30? That question came up today during our Sharing Your Progress Accelerator program. Here’s the conundrum: If you try to talk about your accomplishments from the last 12 months in December, you are technically in the middle of your…

6 Things You Must Discuss In Your Year-End Online Fundraising Planning

December is coming. DECEMBER IS COMING! For a lot of nonprofits, that means the biggest online fundraising campaign of the year is right around the corner. Are you ready?    The first thing I always recommend in year-end fundraising planning? Have a brainstorm. What should you cover? Here are 6 elements to discuss and decide…

REPEAT: 31 Phrases To Use in Email Lift Notes, Resends and Reminders

Photo Credit: https://flic.kr/p/79pL7r Want to squeeze more mileage from a great fundraising or advocacy email? Send it again. Sending a fundraising or advocacy email again to non-responders — subscribers who did not open, click, donate or take action the first time — can sometimes raise as much, or produce as many actions, as the original send.…

Sharing Your Progress: 12 Phrases that Give Your Donors Credit for Helping

“Sharing Your Progress” season is coming up fast.  That’s when you talk about the highlights and victories of your year, and thank donors for helping you make it happen. We usually see these communications start in mid-November, peaking around Thanksgiving, and then leading into year-end appeals. Regardless of the format that your communications take, you’ll…

7 Can’t-Miss FREE #GivingTuesday Resources for Nonprofits

Are you getting ready for Giving Tuesday? A little lost on where to start?  The good news is, so many organizations want to help you succeed (and, let’s face it, use their product, too), that there’s no shortage of help for beginners. From case studies to campaign planners, webinars to checklists, there’s a lot of free…

The 3 Worst Mistakes a Nonprofit Can Make When Trying to Acknowledge Online Donors

We often talk about how your thank yous may be the most important communication you send. Below you’ll find some of the most common errors you make when thanking donors who gave online. ~Kristina Guest Post by Gretchen Barry of NonprofitEasy Online fundraising may no longer be the wild west of the nonprofit community, but…