Mixed Links for Nonprofit Marketers and Communicators

Has this seemed like a long week to anyone else? I am ready for some Mixed Links… Starting things off on a lighter note (Kivi and I thought it was funny, though, if cursing bothers you, best skip this), here are 21 Things You Say In Work Emails, And What They Really Mean. This time of year…

Mixed Links for Nonprofit Communicators May 9, 2014

How was your week? Let’s finish things off with some Mixed Links… More than 300,000 donors gave over $50 million to 7,000 nonprofits in 120 communities during May 6’s “Give Local America” campaign. This made it the largest, single-day charitable crowdfunding event ever. For more on the Give Local America Campaign, Marika Lynch of the Knight…

Celebrating Your Nonprofit’s Milestone Anniversary

I’ll admit that I am not into super big anniversary celebrations. Today my husband and I are celebrating our 13th wedding anniversary and we just returned from a nice hike with the kids, and will have a nice dinner at home. That’s good enough for me. And for most nonprofit anniversaries, I think the low-key…

Mixed Links for Nonprofit Marketers and Fundraisers April 18, 2014

Happy Friday! Let’s cap off the week with some Mixed Links… Gail Perry has an infographic with the top fundraising tips and tweets from this year’s AFP conference. Robert Slates gives us the six deadly writing sins for nonprofits. Blackbaud released its Peer-to-Peer Participant Fundraising Study. The study looks at trends across four event types — Cycle,…

Middle Donors: Where Communications and Development Learn to Love Each Other?

Alia and Mark over at Sea Change Strategies are two super smart cookies, so when they have a new report out, I’m on it. Their latest work of genius is The Missing Middle: Neglecting Middle Donors is Costing You Millions. Middle donors are those giving between $1,000 and $10,000 annually. Focus on this group —…

Email Segmenting: Is That Data Worth Gathering?

I’m working with a client to figure out ways they *wish* they could segment their email list in the future, so they can start collecting the data to do so now. It’s a very interesting conversation. Like most visionary conversations, you end up with a long list of possibilities. Some are more demographic in nature (e.g.…

The 2014 Nonprofit Benchmarks Study – Good News and Bad News #2014bench

M+R and NTEN released The 2014 Nonprofit Benchmarks Study earlier this week. In its eighth year, the study analyzes the data that matters most to nonprofit online programs. Its goal is to set benchmarks that help nonprofits measure their online performance, track progress, and guide strategy to help create more effective fundraising and advocacy. The report is…

Nonprofit Annual Report in an Infographic [Real-World Example]

Annual reports don’t have to be long, boring documents with pages and pages of financial statements that no one wants to read (even if they did understand all the accounting jargon!). Your annual report should be a celebration of what your donors have helped you do. I have been pushing alternative formats for annual reports…