Mixed Links for Nonprofit Marketers October 19, 2012

Happy Friday! It’s Mixed Links time… First off, a quick update on our fundraiser for Positive Wellness Alliance. Every year, we host a free webinar where we collect a $10 donation for PWA. So far, you’ve donated over $1400! Thank you! This year’s webinar is Three Stories Every Nonprofit Should Be Telling and it will take place…

Reality Check: Social Media and Mobile

Yesterday, I offered some stats about who is using the Internet as a reality check on why you need an online marketing strategy. Here are a few more of my favorites, this time on social media and mobile specifically. Half of Boomers use social media, as do a 1/3 of people over 65. According to…

Mixed Links for Nonprofit Marketers October 5, 2012

Happy Friday! Join us for Mixed Links… First off, today is the last day to vote for the 2012 Getting Attention Nonprofit Tagline Awards. Vote now! The September Nonprofit Blog Carnival on better websites is up at The Duck Call. October’s carnival is hosted by Cheryl Black of Blackbaud and she is taking submissions. The theme is multichannel campaigns. Hubspot has some integrated…

Using Social Media in Fundraising

On Friday, I taught a workshop called Social Media: Your On-Ramp to Future Fundraising at the annual conference of the North Carolina Center for Nonprofits. I’m sharing the deck with you here. Social Media: Your On-Ramp to Future Fundraising from Kivi Leroux Miller While everyone wants to focus on peer-to-peer fundraising in social media, you…

Social Media Crisis Communications for Nonprofits

Last Tuesday, I presented a workshop on social media crisis communications for the Virginia Association of Fund Raising Executives and I’m sharing the deck with you here. Crisis Communications in Social Media for Nonprofits from Kivi Leroux Miller We reviewed three different case studies from the American Red Cross, the Humane Society of the United States,…

Six Ways Social Media Has Affected Nonprofit Newsletters

Last week, I asked for your thoughts on how your newsletter has changed, including how your organization’s use of social media has affected your newsletter, whether print or online. Of the 299 people who had answered this particular question when I pulled the data yesterday, a third said that social media had little to no…

How Social Media and Fundraising Fit Together

You’ve probably been cautioned to avoid using social media as a fundraising tool and to focus instead on donor “engagement” – which will someday lead to fundraising opportunities. But when? What about all of those nonprofits using social media to raise money right now? Can you create a social media strategy that does both? I…

Creating a Listening Tab in Hootsuite

Social media is ALL about listening, but trying to hear your name being called amid the noise can be difficult. The popular social media app Hootsuite can help. The following video shows you how you can hear if people are tweeting about you (even if they don’t know your Twitter handle), your cause or anything…

How Nonprofits Can Use Facebook Groups

As the community engagement manager at Nonprofit Marketing Guide.com, I have set up a lot of Facebook Groups, and unlike some other changes Facebook has made that people find annoying, the latest updates have made Groups even more functional. Facebook Groups have become our go-to way to communicate and work with our training participants. We…

Liking Another Facebook Page Using Your Facebook Page [Video]

On Wednesday, Kristina showed you how to use Facebook as your Page as opposed to your personal profile. In today’s video, she shows you how to “like” another Page as your Facebook Page. Then, you can comment on that Page as your organization. You’ll be able to better represent your organization on Facebook and spread…

Posting to a Facebook Page Using Your Personal Profile [Video]

Yesterday Kristina shared how to comment on Facebook as your organization as opposed to your personal profile. But what if you want to post on your Page, not as an administrator, but as yourself? You can do that easily and it could be very helpful for Pages with multiple admins. If your facebook account does…